Video Easy Peasy Blog
Marketing Your Business With Video
Using video to market your small business can give you the biggest bang for your marketing buck. In today’s fast-paced world video is popular for many reasons. Internet users want to process information fast. Video is easy to consume because it consists of a series of...
Using Facebook Live for Business to Extend Your Audience
Facebook Live for business? What on earth is that? Let me explain. As I'm sure you know, organic reach on a Facebook business page is pretty dismal these days. When we post something to our Facebook business page, there doesn't seem to be a whole lot of likes, shares,...
How to Add a Video to an Email
Including a video inside your email messages is a great way to stand out in your client’s email inbox. Seeing a video in an email can quickly capture your reader’s attention. When someone sees a video thumbnail, it encourages them to stop what they are doing and click...
Closed vs Open Captions: Which is Better for LinkedIn?
If you go to all the trouble of creating a video for LinkedIn you really need to add subtitles. Why? Because the default on LinkedIn is for videos to play with the sound off. That means your video shows up in the news feed as a silent movie. Who has the time or...
Why the Heck Would I Need an Online Marketing Audit?
If you own a business, there are things you are doing that you don’t even know that you are doing wrong. What do I mean by that? You may have a website or an email platform and think you have it all managed. But there could be many reasons why there are flaws in...
The Best-Kept Marketing Secret
Shhh, want a hear about a great way to market your business online? Want to discover a little known marketing strategy that won’t cost you a cent? Ok, here it is. The best-kept marketing secret is... SlideShare. Owned by LinkedIn, SlideShare has over 70 million...
Climbing Masada With My Sons
Eighteen years ago – I attended a Motivational Seminar, where the keynote speaker challenged us to go home and make a list of 101 goals. At that time in my life, I was a stay-at-home mom with young children and feeling rather lost in my life. However, wanting to...
You Have a One-Minute Elevator Speech?
You are at a networking event. Someone asks you what you do. Are you a little flustered and stuttering over what to say? Meanwhile that person is thinking “Oh my gosh this person is gushing on and I still don’t have a clue what they do. Sorry I...
Build Your Own Website Today!
Do you want a website to help promote your business, but the whole idea of building one is just too overwhelming? Building a traditional website is a lot of work. You must purchase a domain name, sign up for a web hosting account (which can be very costly), and then...
Lemonade out of Lemons: Handling a Bad Review
Do you freak out or become angry if someone writes a bad review about your business? You worked so hard and yet some of the people that receive your services whether a haircut, a meal, or purchasing a life insurance policy didn’t feel they had a good experience....
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