The Ultimate Guide to Sending LinkedIn Video Messages

I love sending private video messages to my connections on LinkedIn. Sending a brief video via LinkedIn’s direct messaging service is a wonderful way to build and nurture relationships.

While text messages and voice notes are great, a video message just takes it up a notch.

When people hear your voice AND see your face it makes such a personal connection. Video messages can help build trust and keeps you top of mind.

Of course, it’s important to choose wisely about the content to include in your video messages. There’s no place for spammy content in videos you send your connections. If you go that route… they won’t be your connections for long.

Sending someone a cold pitch or buy my stuff video is not what I’m talking about. Instead, you want the videos you send in the LinkedIn DMs to help you build or maintain relationships.

I have never sent a video message that could be seen as salesy. Instead, I opt for sending messages that simply let my connections know I’m thinking about them. ๐Ÿค—

Sample of my message types:

  • Thanks for connecting
  • Happy Birthday
  • Get well soon
  • Congratulations
  • Just a quick hello
  • Thank you for the…
video message example

Every message I send is short, sweet, and personalized. I don’t have a generic message on hand that I send out to the masses. Instead, every video is custom made for the intended recipient.

I also try to go the extra distance by captioning my video messages.

I caption my video messages because maybe my connection is deaf or hard of hearing. Or, maybe their native language isn’t English and they find my accent difficult to understand.

Also, I don’t know WHERE they the person will be when they watch my video. Adding captions allows the viewer to watch the video with the sound off. ๐Ÿ‘

Finally, when a video has captions, the recipient can see what the video is about. Who wouldn’t want to watch a video that says, “Happy Birthday”?

๐Ÿ“Œ TIP: Instead of looking at adding captions as “extra work” think of it as an opportunity to practice your video captioning skills.

RECORDING LENGTH

There is a two-minute time limit to LinkedIn Video messages.

When you are recording a video message using LinkedIn’s built-in feature… if you exceed 2 minutes you will be cutoff with NO warning. You will then have the option to send the message as is, or you can make a new video.

When you are uploading a pre-recorded video from the camera roll on your phone, you will also be limited to a maximum of 2 minutes. This is the message that appears if your video exceeds the designated limit.

video too large error

๐Ÿ™ Shout-out to John Espirian for bringing this information to my attention and doing some behind-the-scenes video message testing with me. So appreciate his input on this topic.

John Espirian emoji
WHERE IS LINKEDIN’S HELP TOPIC FOR VIDEO MESSAGES?

Awhile back, one of my clients asked me how to send a video message on LinkedIn. I quickly discovered the LinkedIn help topic was nowhere to be found.

It seemed odd that help topic went AWOL. Hopefully LinkedIn will add those instructions back again one day. ๐Ÿ™

In the meantime, I wrote up my own instructions (see below).

Just so you know, you can ONLY send video messages via the LinkedIn app. While there are workarounds for sending videos via desktop, you can only send a link to videos hosted outside of LinkedIn, like on Loom, Vimeo, YouTube, etc.

HOW TO SEND A LINKEDIN VIDEO MESSAGE (VIDEO)

Because I’m a LinkedIn video marketing coach, it only seemed right to make this easy peasy video tutorial to walk you through the process. In this short video, I show you two ways to send video messages via the LinkedIn app.

๐ŸŽฌ WATCH THIS VIDEO FOR 2 WAYS TO SEND LINKEDIN VIDEO MESSAGES

Gillian Whitney emoji with pencil
GILLIAN’S HELP TOPICS FOR LINKEDIN VIDEO MESSAGES
HELP TOPIC #1
Gillian Whitney video message example
Record & Send a Video Message on the LinkedIn Mobile App

You can record and send a video message to your 1st-degree connections via LinkedIn Messaging on the mobile app.

From the messaging tab:

  1. Tap the (B)paper clip icon ๐Ÿ“Ž
  2. From the list displayed, choose: (B)Take a video
  3. Tap the (B)Start Recording (red) button to begin recording
  4. Tap the (B)Stop Recording (white & red) button to end recording
  5. Tap the (B)Send Message (blue) button to deliver your message

*Cancel sending the message, by clicking the (B)X in the upper-right corner.

NOTE: Once a video message is SENT it can not be deleted.

HELP TOPIC #2
Gillian Whitney send a video
Send a Pre-Recorded Video Message on the LinkedIn Mobile App

You can upload a pre-recorded video and send it to your 1st-degree connections via LinkedIn Messaging on the mobile app.

From the messaging tab:

  1. Tap the (B)paper clip icon ๐Ÿ“Ž
  2. From the list displayed, choose: (B)Send a photo or video
  3. Select the desired video from the Camera Roll of your phone
  4. Tap the (B)Send Message (blue) button to deliver your message

*Cancel sending the message, by clicking the X in the upper-right corner.

NOTE: Once a video message is SENT it can not be deleted.

TIP: To make your pre-recorded video even better, highly recommend you add captions. ๐Ÿ‘

BONUS: SOME EASY PEASY CAPTIONING TOOLS

Here are my recommended free tools for captioning your video messages:

ClipChamp (iPhone)
Clips (iPhone)
CapCut (iPhone & Android)
Voicella (Android)

P.S. I have tutorials for all of these programs on my YouTube channel. If you would like a link to a specific program, please let me know in the comments below.

๐ŸŽฌ Video Easy Peasy YouTube Channel

gillian whitney
MEET THE AUTHOR:
Hi, I’m Gillian Whitney, a LinkedIn Live Stream Strategist & Coach making live video easy peasy. Working with B2B professionals from around the world, to leverage LinkedIn Live to be discovered, noticed, and recognized on LinkedInยฎ